With ecommerce scaling across channels and regions, selecting the right Product Information Management (PIM) system is more strategic than ever. A modern PIM centralizes product data, streamlines content workflows, and ensures consistency across every touchpoint....
Inconsistent, manual product data processes cost B2B companies millions each year in delays, errors, and missed sales. Traditional tools struggle to keep up, especially when onboarding thousands of SKUs with complex attributes and formats....
Managing complex HVAC product data manually is slow, error-prone, and costly. PIM solutions streamline this by centralizing and cleansing data, supporting industry standards like ETIM, and ensuring consistency across ERP, ecommerce, and partner systems....
As ecommerce accelerates, brands need both clean product data and efficient distribution to stay competitive. PIM systems centralize and organize product information, while Feed Management tools ensure that data is tailored and optimized for each sales channel....
B2B buyers now use an average of 12 digital channels, up from just 7.5 five years ago. Ecommerce sites, mobile apps, chat, and online portals are now part of daily purchasing behavior, driven by convenience and post-pandemic habits....
Implementing PIM software too early can waste resources but waiting too long can hurt growth. Businesses with large catalogs, frequent product updates, or multiple sales channels often reach a tipping point where a PIM becomes essential....
The Fourth Wave of E-commerce: Why Customer Engagement Is the Key to Profit E-commerce is entering its fourth wave, where brand manufacturers are going direct-to-consumer (DTC) to reclaim customer relationships and margin control. This shift is key to staying competitive as retail giants tighten their grip on data and profit. Customer engagement...
PIM software simplifies how brands collect, manage, and distribute product data across all channels, everything from ecommerce sites to marketplaces and social platforms. It reduces manual work, prevents errors, and ensures consistency across teams and touchpoints....
B2B manufacturers and distributors are navigating a challenging economic landscape in 2023, marked by softening sales and shifting buyer behaviors. Despite a decline in overall revenue, the focus on ecommerce is intensifying as companies prepare for the future of B2B buying....
B2B Buyers Are Going Digital More than half of B2B buyers make purchases online daily. Many rely on manufacturer websites, search engines, and platforms like Amazon Business to guide their decisions. The buying journey is now research-heavy, fast-paced, and digital-first. To win and retain these informed buyers, sellers must deliver a seamless...
